Academic Distinction
B.B.A - DIGITAL MARKETING
B.B.A Digital Marketing focuses on promoting products and services using digital platforms such as search engines, social media, websites, and mobile applications. The course helps students understand modern marketing strategies and consumer behavior in the digital era.
Key Topics Covered
- Search Engine Optimization (SEO)
- Social Media Marketing (SMM)
- Content Marketing and Blogging
- Email Marketing
- Online Advertising (Google Ads)
- Analytics and Performance Tracking
Programme Outcomes
- Ability to create and manage digital campaigns
- Understanding of online consumer behavior
- Skills in content creation and branding
- Knowledge of digital marketing tools and analytics
- Capability to improve online business presence
Career Opportunities
- Digital Marketing Executive
- SEO Analyst
- Social Media Manager
- Content Strategist
- Marketing Analyst
Expert Mentorship
Faculty Leadership
Sudaleeswari M L
MBA - HR Business analytics
Management Mentor
ADMINISTRATION
9655915151
nasscollege@gmail.com
S.NO32/1 , Fourwaytrack , Airport, Valayankulam Village, Perungudi, Madurai - 625022.